Who would be the audience for your media product?

Who would be the audience for your media product?
The audience for our media product is primarily aimed at teenagers / young adults this is mainly in the age group from around 16-25 however we also think that it is important to have a secondary target audience as well which we have a bigger age group which is more then likely around 26-38. We have chosen these ages because after our research we have found the most sale's for product's which were similar to ours which will be presented on the prezi link below.  One of the film's which has a similar aspect to ours is called "Cabin In The Woods" which is also based inside of a forest / wood setting with an abandoned cabin where 5 teenager's / young adult's went to for a break.

We have chosen to go for the age group of 16-25 as our primarily audience as for first their age is one of the most popular to be able to go and see horror movie's and the second most important reason on why we have chosen this as our primarily audience is because we have teenager's who are actor's in our film it mean's on that the primarily audience might have a personal connection towards the actor's therefore making them want to watch it and making them interested in the film. The main reason however I think that we will attract 16-25 year olds is because of the actor's in the film also having the same age group which isn't normally used within horror and will make our film quite unique and to be different to watch.

We have also chosen the secondary audience as the age group of 26-38 because this is the other main age group to watch other horror film's which may not be similar to ours. However with our film also having them in our target audience it mean's that it may appeal to them making sale's within their age group.

When we looked at a similar film which has been released which is called "Psycho" we noticed on that the statistic's about the people who like Psycho is 40-59 year olds however we disagree with this as our target age as we know that our primarily audience will be 16-25 year olds because on how they can relate with the actor's in our film. Therefore we also compared it with another film which is also a similar product to ours called "Silence of the Lamb's" however with that we also got the same age group of 40-59 year olds therefore we think that the profiler is wrong or that they don't have enough people from each age group which make's these result's incorrect!

The gender for our age group would mainly be aimed at a male audience because we done some research and noticed that male's seem to watch more Horror genre film's and then female's watch more ROMCOM instead. The lifestyle of the person would be someone who goes to further education and that they would also have a part time job and when they don't go to work or the further education they spend their time relaxing watching horror film's and browsing the internet. The hobbies which the person would have would be a person who like's watching horror's and enjoys watching movie's in general and then his other hobbies would be , video games, watching TV and also play's football in his spare time.